CSB Commentary
Is There An Aerotropolis In Your Future?
By Dr. Roger Morefield — AEROTROPOLIS – THE “FIFTH WAVE” An aerotropolis is a city anchored by an airport. Your first reaction to this may be, “huh?” Like most people, you might see the airport as a place to get in and out of as quickly as possible, and not a very good place…
Read MoreMarket Mavens and Networking: Benefits and Costs of Network Participation
By Dr. Shuoyang Zhang — Market mavens are “individuals who have information about many kinds of products, places to shop, and other facets of markets, and initiate discussions with consumers and respond to requests from consumers for market information” (Feick and Price 1987, p.85). Previous research has suggested market mavens act as important social beings…
Read MoreThe Economics of Karl Marx
By Dr. Hassan Shirvani —Karl Marx (1818-1883) was one of the most influential economists of the 19th century. His economics provided a bridge between the classical economics (1776-1850) and the neoclassical economics (1870-1936), with the latter being a precursor to the modern conservative economics. Indeed, much of the neoclassical economics was a reaction against and…
Read MoreWhy are Some Salespeople More Aggressive Than Others?
By Wan-Ju Iris Franz–Whether you are going to a car dealer or a luxury boutique, you are likely to be greeted by a salesperson. However, your experience with the salesperson at each location was probably quite different. In particular, you might find the car salesperson to be much more aggressive than his counterpart in a…
Read MoreDoes the U.S. Government Debt Fit in a Bucket?
By Dr. Pierre Canac —Nobody will disagree that $12.8tn is a large and potentially scary number! That is the U.S. Gross Federal Debt held by the public at the end of 2014. However, if you divide this number by the U.S. Gross Domestic Product which is $17.7tn, we get about 73%. Is this a large…
Read MoreLiquidity Traps: Old and New
By Hassan Shirvani—- The concept of a liquidity trap, introduced by the British economist John Maynard Keynes during the Great Depression of the 1930s, refers to the situation in which monetary policy becomes largely impotent in lowering interest rates to stimulate additional borrowing and spending in the economy. This can result from the fact that…
Read MoreSummary Brief Exploring the Role of Relationship Context in Consumer Brand Preference of Luxury Consumption
By Shuoyang Zhang– Introduction The growth in global income, middle class consumption, and continuous urbanization has led to the increase in international luxury consumption (Albany 2014). Moreover, today’s luxury consumers are more sophisticated and require higher skilled services and unique product designs. It is very important to understand luxury consumption and the factors involved in…
Read MoreIs it Time for Europe to Call in the Helicopter?
By Dr. Pierre Canac– “Let us suppose now that one day a helicopter flies over this community and drops an additional $1000 in bills from the sky, …. Let us suppose further that everyone is convinced that this is a unique event which will never be repeated,” (Friedman 1969, pp 4–5). In one of…
Read MoreGermany and Greece Need to Learn How to Tango Together
By Dr. Pierre Canac—Prior to the 2007-2008 financial crisis, cross-countries financial flows triggered global imbalances whereby some countries experienced large current account surpluses (and capital outflows) while others faced large current account deficits (and capital inflows). Current Account and Capital Flows A country with a large current account deficit by definition has a large excess…
Read MoreThinking Inside the Box
By Dr. Mark Turner—-When you think of the stereotypical accountant, does the word creativity come to mind? Are accountants as a group more or less creative than non-accountants? Drew Boyd and Jacob Goldenberg, authors of Inside the Box, A Proven System of Creativity for Breakthrough Results argue “creativity is a skill that can be learned…
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