Skip to content

augmented-feature2

“Today in the town of David a Savior has been born to you; he is the Messiah, the Lord.” Luke 2:11

Point your cell phone at the Chapel of St. Basil this Christmas season and you’ll see a little bit of magic. A virtual lantern on the ground warms to a soft glow of light. A figure holding the lantern materializes in augmented reality, and a scene begins to build – first Joseph, then Mary holding baby Jesus, filling in wih a complete nativity scene.

A new app developed by technology group Fuel FX powers this intriguing display, broadcasting UST’s mision in a new dimension. UST alumnus Salim Zakhem, MBA ’96, is the CEO of Fuel FX.

The experience debuted on Dec. 2 at the Deck the Mall Christmas festivities on the Academic Mall, and will run throughout the holiday season, ending on Jan. 6. Come more than once to see enhancements to the experience.

Augmented reality is a technology that superimposes digital imagery over a real-world view, interweaving the two in an immersive experience. This project builds upon UST’s history of collaborating with arists and architects to express its mission in distinctive ways.

An important goal in the University’s renewal plan is to strengthen its Catholic identity. The experience provides a fresh opportunity for visitors to connect in dialogue grounded in the spirit of Christ. Father John Huber, a Basilian Father at UST, said, “We’re using technology as a force for good.”

Come visit the chapel during the holiday season to see the augmented reality nativity display, and look for future displays on campus and around Houston.

About the Author — Jennifer Kirkland

Jennifer enhances UST’s presentation in the digital realm and drives enrollment growth through digital content marketing strategy, managing development and optimization of the UST website, blogs and email campaigns. In 2019 she collaborated with the technical team to make www.stthom.edu fully accessible to visually and hearing-impaired visitors. Jennifer draws motivation from UST’s inspired mission to educate students to lead and succeed with integrity.

share this post

Community

Discipline

Goodness

Knowledge

Never miss an issue...

Subscribe to ENCOUNTER Magazine

Translate »